Alex and alexa.com - Up to 70% Off. Designer kids and baby clothing, with brands such as Armani Junior, Boss, Burberry, and more. Babyshop was founded in 2006 and today we are proud to be one of the leading online stores for exclusive brands in children's fashion. Our goal is to inspire our customers by offering an exclusive shopping experience and excellent customer service with the best mixture of well-known and high-quality brands. Our product assortment is comprised of baby and children's clothes, shoes, toys, strollers, car seats, maternity clothes, accessories and much more for ages 0-10.