Iles Formula.com -A breath of fresh air in an over-saturated haircare market, where Minimalism meets Maximum Performance. A collection of clinically tested, proprietary formulas that address hair repair, breakage and hair loss, in addition to phenomenally nurturing all hair types. A niche, family-owned collection formulated by internationally acclaimed celebrity hairstylist Wendy Iles and driven by the phenomenal reviews which are testimony to the benchmark performance of the formulas.