Rainbow Shops started in Brooklyn in 1935 with one goal: make great style affordable for everyone. Almost 90 years later, we are still doing that with over 900 stores across the United States, Puerto Rico, and the U.S. Virgin Islands. While trends change, our mission stays the same. We provide real fashion in real sizes for real people. At Rainbow, we make fashion easy for everyone. Our collections include juniors, women’s, and plus sizes from XS to 4X. We design for real bodies, not just for models. Whether you need something casual, cute, or work-ready, you will find styles that fit your body and your budget.
