Here at SAHI Cosmetics we saw there was a major problem in the cosmetics industry – there was no room for variation of color. Men and women of medium, olive, dark or just tanned skin had trouble finding a shade that fit them perfectly. We decided that everyone should have this perfect shade and not settle for anything less. That is how we got started and continue to keep this mission in mind – everyone deserves to feel comfortable with their complexion. You see unlike the skin complexion that can fluctuate from pale to tan, the undertone itself is as unchanging as a color of your eyes so it doesn’t matter if you gain a tan or lose a tan, you’re always going to be only one undertone: either pink, neutral or yellow.
